Custom Social Video

Video is a powerful way to connect with your local audience over social media. If you'd like a custom video, we've got an easy script for you!  Film each clip in your office using your smart phone then send us the clips and we'll assemble it for you! Here's a sample:

This is a flexible script that can be done with anywhere from two to four agents. You can always add more lines in if you would like to have more agents involved. The idea is that each agent speaks a line into the camera then throws the ball off screen to the next agent, then it cuts to the next agent catching the ball who will deliver the next line.

How to Create Your Custom Video:

  1. Film each line as it's own individual clip with your smart phone. Tips:
    1. Shoot vertically.
    2. Reduce background noises as much as possible.
    3. Speak clearly into the camera. 
    4. When you throw the ball, make sure all agents are catching from your right and throwing to your left (or vice versa - as long as everyone is consistent). This helps make sure the editing process runs well.
  2. Send the clips to Jennifer Parson (jmparson@gfb.org)
  3. She will send you the completed video that can be posted on your social. 

 

Sample Scripts

4 Agents

Agent 1: "When it comes to protecting major financial assets like your car or your home, it’s important to work with an agent you can depend on." ... Throws the ball ...

CUT

Agent 2: ... Catches the ball ... "At Georgia Farm Bureau Insurance, we never drop the ball." ... Throws the ball ...

CUT

Agent 3: ... Catches the ball ... "We help our members plan ahead and maximize their financial goals, so they’re never playing catch up." ... Throws the ball ...

CUT

Agent 4: ... Catches the ball ...  "Call us today at —- or visit us at ——." ... Throws the ball ...

Video will end with Lucky catching the ball and an ending tagout with your county contact information.

 

3 Agents

Agent 1: "When it comes to protecting major financial assets like your car or your home, it’s important to work with an agent you can depend on." ... Throws the ball ...

CUT

Agent 2: ... Catches the ball ... "At Georgia Farm Bureau Insurance, we never drop the ball." ... Throws the ball ...

CUT

Agent 3: ... Catches the ball ... "We help our members plan ahead and maximize their financial goals, so they’re never playing catch up." ... Throws the ball ...

CUT

Agent 1: ... Catches the ball ...  "Call us today at —- or visit us at ——." ... Throws the ball ...

Video will end with Lucky catching the ball and an ending tagout with your county contact information.

 

 

2 Agents

Agent 1: "When it comes to protecting major financial assets like your car or your home, it’s important to work with an agent you can depend on." ... Throws the ball ...

CUT

Agent 2: ... Catches the ball ... "At Georgia Farm Bureau Insurance, we never drop the ball." ... Throws the ball ...

CUT

Agent 1: ... Catches the ball ... "We help our members plan ahead and maximize their financial goals, so they’re never playing catch up." ... Throws the ball ...

CUT

Agent 2: ... Catches the ball ...  "Call us today at —- or visit us at ——." ... Throws the ball ...

Video will end with Lucky catching the ball and an ending tagout with your county contact information.

 

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